In this conversation, Dr. Laila Marouf is joined by Raméz Baassiri, fourth-generation family business leader and author of Interrupted Entrepreneurship, to reflect on leadership in unconventional times where change is fast, multi-dimensional, and deeply uncertain.
Knowledge Mindfulness Porch: Raméz Baassiri
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Together, they explore adaptability as an organisational capability, the role of intergenerational wisdom in sustaining continuity through reinvention, and why relationships, judgment, and tacit knowledge matter more than ever when there is no clear blueprint forward. The conversation also touches on AI — not as a replacement for human work, but as a lens that sharpens the question of what must remain human as technology accelerates.
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