All you knead: A baking masterclass with Bread Ahead’s Matthew Jones

Our hosts are on-location to attend a baking masterclass with Matthew Jones, the founder of Bread Ahead. He shares a number of baking tips during the masterclass, and the origin story of Bread Ahead. Since their launch during Expo 2020, Bread Ahead has opened up in Jeddah, and the Mall of Emirates in Dubai, where you can grab their fresh breads and one of the city’s favourite doughnuts!